Welcome to the New Novelty
Based in Greenfield, Indiana, we occupy a 250,000 square foot corporate center that serves as a centrally located distribution point as well as our home office and product development center. In our 35 years, Novelty has sold over $2 billion of high-impulse products.
About Novelty Inc.
Novelty Inc is a leading designer and manufacturer of on-trend, high-impulse products for our various markets from convenience stores to big box retail. The company has grown from a printed apparel business into a product development company that operates 10 vertically integrated divisions, with hundreds of employees in both the U.S. and China.
Novelty started by providing our products to the convenience store markets and has expanded over a wide range of divisions.
Kipp Brothers is a 135-year-old business purchased by Novelty in 2011. Kipp sells Novelty products through seasonal catalogs, kippbrothers.com, and their showroom in Greenfield, Indiana. Stay up-to-date with Kipp news by following them on social media.
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